The Armoury

These clients wanted something that connected with tradies as well as your everyday home handyman. It took a special approach; we wanted to reflect the quality that you’d associate with them, but also reflect the sense of humour and collegial spirit that we experienced when meeting the team. We also wanted to incorporate as much unique sound design as we could, which we recorded onsite in the workshop. The result was a hard-hitting track that sounds right at home being played in-store, on a TVC or radio ad, or even (dare we say it) in the top 40 charts!